Comments on: Marketing Fail: Hasbro, how you disappoint me! http://ulisesorozco.com/marketing-fail-hasbro-how-you-disappoint-me/ Serial Entrepreneur | Social Architect Sun, 09 May 2010 19:02:23 +0000 hourly 1 http://wordpress.org/?v=3.0 By: Hasbro Strikes Back! A follow up | Ulises I. Orozco http://ulisesorozco.com/marketing-fail-hasbro-how-you-disappoint-me/comment-page-1/#comment-16 Hasbro Strikes Back! A follow up | Ulises I. Orozco Fri, 29 May 2009 19:48:02 +0000 http://ulisesorozco.com/?p=118#comment-16 [...] with my experience on the Monopoly.com website. If you didn’t read it you missed out, so go here, here OR [...] [...] with my experience on the Monopoly.com website. If you didn’t read it you missed out, so go here, here OR [...]

]]> By: Kriss -Consumer Affairs http://ulisesorozco.com/marketing-fail-hasbro-how-you-disappoint-me/comment-page-1/#comment-13 Kriss -Consumer Affairs Thu, 28 May 2009 20:41:46 +0000 http://ulisesorozco.com/?p=118#comment-13 Dear Mr. Orozco: I saw your blog posting about Hasbro’s advertisement for Monopoly DEAL and looked into your concerns immediately. We appreciate and value your feedback as we are continuously looking for means in which we can build the best website possible. What I found was that Monopoly DEAL is displayed in a three game rotation on the home page of Monopoly.com. As it takes several seconds for this rotation to complete itself, it is possible that you might have missed the information about the product on the home page, if you clicked through very quickly. I also found that Monopoly DEAL is the second item displayed when using the option to “browse all games" -- and there is an added feature on the bottom left of the home page of Monopoly.com where you can “try it now” to learn more about how the game is played. My sincere apologies if you did not find any of these three means easy to navigate. I would like to invite you to return to Monopoly.com and let us know if you still have any trouble finding information about Monopoly DEAL by contacting us directly @ 888-***-****. Please note that I have escalated your concerns to our marketing teams for further observation. Thanks very much for your interest in Monopoly DEAL and I hope you'll let me know if you have any further concerns. Kriss Hasbro Consumer Affairs <em>** PLEASE NOTE: This comment has been slightly edited in order to protect the privacy of the person. Nothing has been tampered with or altered in any way, with the exception of the following: - Telephone Number - Kriss' Last Name</em> Dear Mr. Orozco:

I saw your blog posting about Hasbro’s advertisement for Monopoly DEAL and looked into your concerns immediately. We appreciate and value your feedback as we are continuously looking for means in which we can build the best website possible.

What I found was that Monopoly DEAL is displayed in a three game rotation on the home page of Monopoly.com. As it takes several seconds for this rotation to complete itself, it is possible that you might have missed the information about the product on the home page, if you clicked through very quickly. I also found that Monopoly DEAL is the second item displayed when using the option to “browse all games” — and there is an added feature on the bottom left of the home page of Monopoly.com where you can “try it now” to learn more about how the game is played. My sincere apologies if you did not find any of these three means easy to navigate.

I would like to invite you to return to Monopoly.com and let us know if you still have any trouble finding information about Monopoly DEAL by contacting us directly @ 888-***-****. Please note that I have escalated your concerns to our marketing teams for further observation.

Thanks very much for your interest in Monopoly DEAL and I hope you’ll let me know if you have any further concerns.

Kriss
Hasbro Consumer Affairs

** PLEASE NOTE: This comment has been slightly edited in order to protect the privacy of the person. Nothing has been tampered with or altered in any way, with the exception of the following:

- Telephone Number
- Kriss’ Last Name

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